A guide to the bookmakers offering additional each way places at sport's biggest events.
The Neptune Novices' Hurdle is the opening race on Ladies Day, Wednesday 15th April 2017, at the Cheltenham Festival. Registered as the Baring Bingham Novices' Hurdle, it's a Grade 1 race run over 2 and a half miles for enterprising novice hurdlers. Won recently by the Mullins trained superstars Faugheen and Yorkhill, the race has varied in entry numbers from as few as 8 in 2013 - the year The New One triumphed - through to 17 back in 2010 and 2012. For the 2017 Cheltenham Festival any field approaching 13 or 14 runners is very likely to see 4 places each way offered by some online bookmakers, meaning an additional place over and above the standard 3 places each way. Of course, offering 4 places each way in the Neptune is an excellent way to offer maximum profit opportunity for punters and is a promotion which will undoubtedly drive 2017 Cheltenham Festival new customer registrations for savvy online bookmakers.
The Neptune Novices' Hurdle has seen plenty of quality winners over the years. Danoli, Istabraq and Hardy Eustace have all won this in their novice year. Since 2010 Simonsig, The New One, Faugheen and Yorkhill have all triumphed for Nicky Henderson, Simon Twiston-Davies and Willie Mullins respectively. Simonsig went on to win the 2012 Arkle, Faugheen the 2015 Champion Hurdle plus 2016 Irish Champion Hurdle, with Yorkhill set to challenge in either the Arkle or the Champion Hurdle in 2017. The Neptune Novices' Hurdle really is an indicator of real quality and acts as a Grade 1 stepping-stone to ongoing Cheltenham Festival success in the main.
With anything up to 17 runners across recent renewals, online bookmakers up until now have paid the standard 3 places each way at 1/4 odds for this Neptune Novices' championship hurdle. However 2017 could see this change, as the competitive nature of the online bookmaker industry would make any field of 13 or 14 runners rife for an additional each way place. We could certainly see 4 places each way for the Neptune in 2017. It's worth remembering as a punter, that the big online bookmakers have a new customer 'war chest' for the Cheltenham Festival, so offering additional each way places attracts new customers who spot the value to be had. Naturally 4 places covers circa 25% of the field - a situation which can only drive the chances of profit.
bet365 Cheltenham Festival Promotions:
If you haven't got an active bet365 account yet, take advantage of their market-beating £200 or €200 (for Republic of Ireland residents) new customer offer as highlighted below. Simply click on the blue link to access your Welcome Bonus:
Up to £/€200 first deposit bonus using code BONUS200 - claim your bonus here.
For customers outside of the UK & Ireland click here for details of the best new customer offer for your country, again use BONUS200 to claim.
In what is the most anticipated Cheltenham Festival for many years, bet365 will give their customers an unbeatable range of value-packed promotions that will no doubt include additional each way places. However it's not just the additional each way places which make bet365 a must-have online sports betting account at the 2017 Cheltenham Festival.
Antepost backers get an unbeatable package of Non Runner, No Bet and Best Odds Guaranteed. That can't and won't be beaten. Non Runner, No Bet is across ALL RACES at Cheltenham 2017 - plenty of online competitors are not offering this on any Festival races, let alone all of them. Full refunds are in cash if your horse doesn't run. Their Best Odds Guaranteed promotions mean that you can take an early price with full confidence as you're guaranteed that if your horse goes off bigger on the day, you'll be paid the better price.
bet365 will also have their massively popular ITV Racing 4/1 promotion activated across all live ITV Racing Cheltenham Festival races. So if you back a winner at 4/1 or more in any ITV Racing live Cheltenham Festival race you'll receive a risk-free bet to the same stake on the next live ITV Racing race. This promotion is not just for Cheltenham but runs across all live ITV Racing meetings - totalling just under 100 shows per year.
For each-way punters bet365 will also pay out full 1/4 odds each way on ALL 28 Cheltenham races, where some online bookmakers will pay out 1/5 odds.
We track the value dished out by online bookmakers across the major National Hunt races. Extended each way terms gives punters a huge boost in terms of profit potential and is the perfect promotion for those who love to back big priced long shots. With some High Street bookmakers still categorically giving their customers the standard each way terms, savvy online punters have been using online bookmakers who have been offering far better value to their customers now for years. The 2017 renewal of the Neptune Novices' Hurdle could be the first year that sees online bookmakers offering an extended each way place, so 4 places each way on the Neptune.
2017 Each Way Terms Offered:
Neptune Investment Management Novices' Hurdle Recent Results